Zac Posen for Target

First, I'd like to apologize for the lack of updates! My laptop has decided once again to crash on me, so I had to take it to the Sony doctors to get it fixed. Now it's up and running again, which allows me to get back to my favorite thing to do late at night while watching infomercials, blogging.

Lots has gone on since my last post, and although Tiger Woods has been the main interest of every media outlet recently, don't worry I will not be blogging about that. While this is nothing new, I can't help but notice a growing trend in the fashion world: the collaboration. It seems as though every designer has been trying to get their hands into working with every possible department stores they can. And who can blame them right? With the recent bankruptcy filing of Christian Lacroix, it's no surprise that the fashion world is shaking in its boots. Bottom line is, they need to find a way to make money to keep their business going just like anyone else. Collaboration with affordable stores then seem to be the solution.

With the recent hype of Jimmy Choo's designs and Sonia Rykiel lingerie for H&M as well as Stella McCartney for Gap Kids and Baby Gap, designers are following suit. The latest to follow is Mr. Zac Posen for Target's Go International line. This is nothing new for Posen though, as he has collaborated with Target Australia in the past (in 2008) and that collection did not fail. On the contrary, they received great reviews. Some of the collection from that line included great pieces for everyday wear for women, which is exactly the target (no pun intended) crowd for, well, Target. Pictures of the full collection can be seen here.

With the success of that line, there's definitely plenty to look forward to. If it's anything like his 2010 ready-to-wear spring collection, then there's certainly a lot to be excited about. An abundance of colors (lots of neon) and geometric designs graced the runway at the show as well as spring's staple design, florals. If it's anything close to that, Zac Posen will most likely be far from filing for bankruptcy anytime soon. And with the hype that accompanied the Jimmy Choo collaboration with H&M, it won't be hard to believe that the same will take place for Posen as well. Below are some of my favorites from the Spring 2010 collection (and crossing my fingers will be similar to what the designer will make for the more affordable line):
PHOTOGRAPHS COURTESY OF STYLE.COM







The Zac Posen collection for Target hits stores on April 25th. Sharpen those elbows and get ready to line up.

Until next time, good night and good reading!